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    Home»PEOPLE IN FOCUS»Interview»Liquid tool : Helping customers win !
    Interview

    Liquid tool : Helping customers win !

    MTWBy MTWJanuary 17, 2019Updated:July 25, 2020No Comments0 Views
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    Punit Gupta – Managing Director, Blaser Swisslube India
    Punit Gupta – Managing Director, Blaser Swisslube India
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    Vision of Blaser Swisslube

    Liquid Tool – Our way of life! India is a growing economy and manufacturing has been growing well with good prospects over a long term. It looks bright, however there is a challenge of competitiveness in the market. Low cost competitiveness is eroding. The Manufacturing Industry is realising that investment in technology is required to succeed and to keep the winning edge.

    The Team of Blaser India is passionately driving with a committed approach to help our customers in building sustainable business. This means increasing the competitiveness in manufacturing through many different dimensions like Productivity, Machining Expertise and Serving with tailored on-site customer service.

    The Leverage effect – It is fascinating to see the positive impact, which can be brought by little investment in the area of metalworking fluids. Blaser Swisslube has been able to demonstrate this dimension very well over the years.

    Liquid Tool gives us a chance to grow with customers who have a holistic approach to production & manufacturing process and recognise the true value of cutting fluid. We want our customers to be more successful with our Liquid Tool and we would like to commit ourselves to do everything possible in this journey.

    Our company has been fully committed to provide customers with comprehensive solutions rather than merely products.

    Providing added-value through our Liquid Tool has become our way of life!

    Q. Can you tell us more about the Liquid Tool concept ?

    Liquid Tool is our value proposition, which helps in increasing competitiveness of our customers. Doing it by driving their productivity has been a key success element of our company globally. It brings transparency and a holistic view on overall returns on their investments.
    Productivity, cost-effectiveness and process quality are factors that critically depend on the selection of metal working fluid and the competence of the partner. Our extensive machining know-how & high expertise, customised services and high technology formulations allows us to work with customers in a deep basis. An area of metal working fluid which was considered as a necessary evil has been completely turned around with Liquid Tool concept. It helps customers to exploit the potential of machines and tools to a larger basis and win.

    Q. What are the benefits a customer can get from Liquid Tool ?

    Consistently high work piece quality, minimal reworking times, longer tool life for greater machine availability, lower cycle times, increased process reliability etc are few vital elements in machining. With state-of-art technology center at our global head quarter in Switzerland, we are constantly trying to explore the higher possibilities by carrying out stringent tests. It includes surface quality of components, tool wear patterns and higher cutting parameters.
    Hundreds of cases studies have been conducted in India to witness these improvements at customers’ places wherein investment by customers in our Liquid Tool generated substantial returns on their investments. Many customers have witnessed 8% to 15% range in cut time reduction and 20% to 40% improvement in tool life. However, it all depends upon the individual machine setup. Each one is unique.

    Technology Center

    Q. What are the Technology solutions for upholding environmental sustainability?

    It is a global requirement for all the manufacturing companies to contribute towards a greener planet, either due to regulations or self-consciousness towards the environment and health. Blaser Swisslube designed Blasocut – Bio Concept, a water-miscible metal working fluid, which works in harmony with nature. It allows the colonisation by specific, water borne bacteria (termed as “primary bacteria”) that push back all other bacteria by consuming the available nutrition, which limits their own growth as well. The result is long term emulsion stability, process stability and one of safest formulation in the world for human health and environment. It is a big benefit to the customers and users.

    In addition to successful technical performance, one of the top priority at Blaser Swisslube has been to set high standards towards human and environmental. Metalworking fluids that last for years without bactericides have been a Blaser Swisslube strength for more than 40 years.

    Q. How does product development activity take into account the latest technologies to cope with the market demands?

    We invest in our Research and Development (R&D) significantly, because that is the best way to keep our new and existing products on the cutting edge of technology. More than 70 specialists in our R&D and customer service laboratory spend every day working together in various disciplines: analysis, chemistry, microbiology, metallurgy, physics, and manufacturing technology.

    Because of trying to provide our customers with technological benefits, our R&D has grown to one of the biggest in its field. Research and Development is very important to Blaser Swisslube to uphold our benchmarking lead. For Blasocut customers who rely on Blaser Bio concept – not only we continually check the overall germ count in their test sample, as micro biologist we take a much closer look: exactly which bacteria are present, how many of them ? We not only use the classical test methods, but also latest molecular biology detection techniques.

    Technology centre with the latest CNC machines as well as state-of-the-art CAD/CAM systems, for optimally simulating and thoroughly understanding our customers’ production situations. Thanks to this technology centre, we gain a better understanding of their highly complex manufacturing processes and the interaction of chemistry, microbiology and mechanics, so that we can continuously improve our cutting fluid developments. Individual criteria like high-pressure stability, tool wear protection and additives durability are systematically tested. There is a dedicated expert team, which is constantly looking in machining of different materials at Technology center, which helps to judge the impact on productivity.

    New materials, technological innovations and ever-improving machine performance constantly challenge our metalworking fluid development and we are happy to bring out innovation for our customers.

    Blaser Liquid tool Blaser Swisslube India Pvt Ltd
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